Having now had my share of opening shifts at Target, which means being there just before the store opens at 8am, a few patterns seem to emerge and it is these patterns that I want to talk about today, --and maybe throw out an opinion or two.
First of all, I'm baffled by the idea of people accumulating in front of the store at about 7.45, waiting for the doors to open. The concept really escapes me, because I wonder: 'What on earth do you need so urgently, that it compels you to be in front of a store at the crack of dawn, staring alternately at your own wrist watch and at the hours sign on the door, giving whoever comes to open that door, the dirtiest of looks should they even be a minute behind schedule (determined by said time-piece on your own wrist!)?!
Now, allow me to establish, this is the situation EVERY REGULAR WEEKDAY! As I walk up to the door, I worry on a regular basis that I may be eaten alive by a mop of shopping-hungry customers. This fear of course, has its foundation in the fact that upon flashing proper red and khaki attire, Florida and Target ID, I'm let in through the side door, past the small crowd that has formed in front of the sliding doors. Every day when I see this scenario, the image of "Shaun of the Dead" pops into my head. In my case though, the zombies are target customers, who crunch bundles of money in their scraggly fists, dragging their feet towards the doors of Super Target, bloodshot-eyes following me as I get to escape into the store before they can get inside. The thought makes me giggle every time I look at the folks by the door in the morning.
Still I'm left to wonder, there are no freebies, the new circular came out on Sunday, we have no early-bird specials and you also don't win a prize if you're the first person in, so what is it that draws people to the stores at this ungodly hour? You could be sleeping, having coffee, watching the news or getting some morning nookie, any number of things you could be doing! --but no, you choose to be waiting in front of a Target store at 8 AM to see our REGULAR EVERY DAY OFFERING. How crazy is that??? I mean really, have the 10 hours that we've been closed for the night deprived you so much that you gotta be back first thing?
Fascinating the whole thing really, but now, let's focus on the stuff people buy when they get here this early. First, there are the two most normal scenarios: Hunger and Emergencies. There's always "bagel-guy", dude in his late 20's has been coming to the store first thing in the morning since the store first opened, and buys 2 bagels. Everyday, NO FAIL. I think if he ever didn't come we'd have to alert the authorities. I don't know if I'm the only one that thinks about this kind of stuff, but this guy, with his two bagels for 99 cents each, spends $13.86 every week, that makes roughly $59 a month and $713 a year. Hell, he may be our best customer, in terms of consistency. I wonder if any of the other cashiers ever do the math on that and better yet, if they treat him accordingly. Out of all of our customers, he may leave more money in our store by getting two bagels a day, than most do all year. Since I thought about that, I have decided to be extra nice to him.
Emergencies can be any number of things including, but not limited to baby formula, band/aids and iodine, bug spray, diapers, tampons and pads, cold medication, laxatives/immodium, anything that ya just can't wait any longer, have to have it, right now. I totally get that. And they never bug me. I have plenty of hand sanitizer at my station to deal with every "bug" a person hands me along with their money, while buying stuff for their ailments. We've all been there...
But then, a pattern has emerged here lately that is both amusing and disturbing at the same time. An overwhelming majority of people, who shop at 8 am, buy UNDERWEAR and SOCKS/Pantyhose. That begs the question, what in the world is the matter with folks' undergarments? Do they not wash clothes? Did they have a potty accident on their way to work? What is the deal? This phenomenon spreads by the way throughout the different demographics, suit guys, blue collar workers, office chicks, track-suit mommies, lawn-and-yard-guys, etc. And all of them in need of underneath apparel in the 8 o'clock hour???!!! Personal opinion: too lazy to do laundry. Still weird though...
Also, a very popular early morning buy: Scented Candles! Tea-lights, votives, jar candles, Febreze, any sorts of air freshener and scented plugs for the home. Fascinating. Again I try to reason about the thought process of a person, who has got to hurry and get to Target at 8 o'clock in the morning to get some scented candles for the house. "Honey, I have to run, we're all out of scented candles" 'said no-one ever', I'm thinking to myself. Filed that one under weird as well, somewhere in a far corner of my brain.
Interesting this week: Hampers. 8 am, first customer that I had bought a hamper. Again, I'm thinking of the conversation in my head "Honey, I'm sick of all this laundry laying around, I'm gonna go to Target first thing today and get a bigger hamper, so we can store all this dirty laundry. I'll get one big enough so we only have to do laundry every three weeks...I'll buy some underwear too while I'm there so we have enough until we do laundry next..." Laughing out loud (only in my head of course!)...)
First of all, I'm baffled by the idea of people accumulating in front of the store at about 7.45, waiting for the doors to open. The concept really escapes me, because I wonder: 'What on earth do you need so urgently, that it compels you to be in front of a store at the crack of dawn, staring alternately at your own wrist watch and at the hours sign on the door, giving whoever comes to open that door, the dirtiest of looks should they even be a minute behind schedule (determined by said time-piece on your own wrist!)?!
Now, allow me to establish, this is the situation EVERY REGULAR WEEKDAY! As I walk up to the door, I worry on a regular basis that I may be eaten alive by a mop of shopping-hungry customers. This fear of course, has its foundation in the fact that upon flashing proper red and khaki attire, Florida and Target ID, I'm let in through the side door, past the small crowd that has formed in front of the sliding doors. Every day when I see this scenario, the image of "Shaun of the Dead" pops into my head. In my case though, the zombies are target customers, who crunch bundles of money in their scraggly fists, dragging their feet towards the doors of Super Target, bloodshot-eyes following me as I get to escape into the store before they can get inside. The thought makes me giggle every time I look at the folks by the door in the morning.
Still I'm left to wonder, there are no freebies, the new circular came out on Sunday, we have no early-bird specials and you also don't win a prize if you're the first person in, so what is it that draws people to the stores at this ungodly hour? You could be sleeping, having coffee, watching the news or getting some morning nookie, any number of things you could be doing! --but no, you choose to be waiting in front of a Target store at 8 AM to see our REGULAR EVERY DAY OFFERING. How crazy is that??? I mean really, have the 10 hours that we've been closed for the night deprived you so much that you gotta be back first thing?
Fascinating the whole thing really, but now, let's focus on the stuff people buy when they get here this early. First, there are the two most normal scenarios: Hunger and Emergencies. There's always "bagel-guy", dude in his late 20's has been coming to the store first thing in the morning since the store first opened, and buys 2 bagels. Everyday, NO FAIL. I think if he ever didn't come we'd have to alert the authorities. I don't know if I'm the only one that thinks about this kind of stuff, but this guy, with his two bagels for 99 cents each, spends $13.86 every week, that makes roughly $59 a month and $713 a year. Hell, he may be our best customer, in terms of consistency. I wonder if any of the other cashiers ever do the math on that and better yet, if they treat him accordingly. Out of all of our customers, he may leave more money in our store by getting two bagels a day, than most do all year. Since I thought about that, I have decided to be extra nice to him.
Emergencies can be any number of things including, but not limited to baby formula, band/aids and iodine, bug spray, diapers, tampons and pads, cold medication, laxatives/immodium, anything that ya just can't wait any longer, have to have it, right now. I totally get that. And they never bug me. I have plenty of hand sanitizer at my station to deal with every "bug" a person hands me along with their money, while buying stuff for their ailments. We've all been there...
But then, a pattern has emerged here lately that is both amusing and disturbing at the same time. An overwhelming majority of people, who shop at 8 am, buy UNDERWEAR and SOCKS/Pantyhose. That begs the question, what in the world is the matter with folks' undergarments? Do they not wash clothes? Did they have a potty accident on their way to work? What is the deal? This phenomenon spreads by the way throughout the different demographics, suit guys, blue collar workers, office chicks, track-suit mommies, lawn-and-yard-guys, etc. And all of them in need of underneath apparel in the 8 o'clock hour???!!! Personal opinion: too lazy to do laundry. Still weird though...
Also, a very popular early morning buy: Scented Candles! Tea-lights, votives, jar candles, Febreze, any sorts of air freshener and scented plugs for the home. Fascinating. Again I try to reason about the thought process of a person, who has got to hurry and get to Target at 8 o'clock in the morning to get some scented candles for the house. "Honey, I have to run, we're all out of scented candles" 'said no-one ever', I'm thinking to myself. Filed that one under weird as well, somewhere in a far corner of my brain.
Interesting this week: Hampers. 8 am, first customer that I had bought a hamper. Again, I'm thinking of the conversation in my head "Honey, I'm sick of all this laundry laying around, I'm gonna go to Target first thing today and get a bigger hamper, so we can store all this dirty laundry. I'll get one big enough so we only have to do laundry every three weeks...I'll buy some underwear too while I'm there so we have enough until we do laundry next..." Laughing out loud (only in my head of course!)...)